Acamar Films launches “Bing” dental products with the Solent brands

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Acamar Films, producers of the ‘Bing’ TV show, as well as Brown Bag Films, celebrate the retail launch of the first ‘Bing’ health and beauty products in the UK with new partner Solent Brands.

“’Bing’ is a great addition to the Health & Beauty category of our Solent Brand group,” said Anthony Balkin, Managing Director of Solent Brands. “A highly regarded gender-neutral license, ‘Bing’ supports real-life learning and skills development and we are delighted to encourage this with the launch of our ‘Bing’ oral care products and fabrics. We look forward to expanding the range in 2022.

In retail in October, a ‘Bing’ toothbrush and toothpaste will be launched at B&M and packs of tissues will be available in Poundland. These new products launch Bing in the Health and Beauty category for the first time in the UK, building on the property’s successful licensing program. There are plans to expand the range in 2022 and beyond.

“It’s wonderful to start this exciting new partnership with Solent Brands and to see ‘Bing’ break into a new category in the UK,” said Louise Simmonds, UK Licensing Manager at Acamar Films. “We hope these fantastic new products delight the Bingsters as they establish healthy bedtime routines and also support the adults in their lives.”

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