India-built EY software management tool is used worldwide


Have you ever been overwhelmed by the number of apps on your phone? Now imagine a multinational company with tens of thousands of employees, spread all over the world, using specialized software for each task, all of which must be regularly monitored for reasons such as complying with license conditions, resolving problems. security issues, updating and fixing them, or just to see if there is better business software that can do the job better. Keeping up to date with this is a long and expensive process, which is why companies use software asset management (SAM) tools.
Ernst & Young, the professional services and accounting firm, knows how complicated software tracking is because their clients regularly ask them to help them manage it. So when EY teams in India developed a proprietary SAM platform called EY Atom and got great customer feedback, the solution was deployed in the Americas and Europe to global customer base of the company.
Atom manages software assets through automation. Atom’s dynamic risk analysis capabilities enable stakeholders to gain business insights through personalized dashboards and have helped customers optimize software costs by up to 20% in the early years.
Maya Ramachandran, Consulting Partner at EY India, explains that Atom started out as a professional hobby based on her experience with clients around SAM. “We believed that managing software assets would become increasingly complex as organizations accelerated their digital journey, and that automation would be a top priority to manage software in a diverse and distributed IT environment,” she said. . So, a small team got together and started thinking about automating various aspects of software management. “And we started to implement our end products in a modular way for customers. The efficiency gains and customer feedback have been phenomenal, which has encouraged us to take a more formal approach to agile product development, ”she says.
After pitching the success of the project to top EY executives, the Indian teams were able to secure additional funding to industrialize the product and prepare it for the next phase of solution growth. “Most of the development work was done with the help of our engagement teams, subject matter experts and developers,” says Ramachandran.
The team that developed Atom has experience working on several automation and technology initiatives. Understanding the license terms and conditions is a niche skill and requires substantial experience and expertise. “The team is supported by business and functional teams with deep expertise in software products, licensing, automation and governance. Most of the Atom team also have extensive experience working with customers, which allows them to anticipate business and data needs, ”said Ramachandran.


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